Saturday, February 12, 2011

networking made easy- use appropriately

It is indeed a very pleasing and surprising to observe the marvel of Internet and social websites. Basically recently an idea came to my mind to search for my 10th standard classmates and to my utter surprise I was able to connect with them and then later on were able to meet them personally or contact through exchange emails or mobile numbers.
I feel if any tool, invention or innovation is used appropriately it is very useful. Basically when we misuse these websites, then people become critical of these social networking websites. In fact much depends on the user rather then the tool itself.
so keep on using them properly to reconnect the world.
the world is really small in this age of Internet.

Tuesday, February 8, 2011

UNETHICAL ADVERTISING

Today in one of the national local newspaper I saw an advertisement promoting lasik treatment and showing freedom for spectacles aptly written as "chashmo se azaadi" in some 7500 rupees. But what annoyed me the most was the backdrop picture, which showed Gandhi Ji and his followers leading a procession. we can be very creative but not at the cost of ethics and morality. we must respect our values, great people like Mahatama and avoid using them to grab customers attention. catch slogan is still justified but the image would have been selected judiciously.

Saturday, January 15, 2011

BACK TO BASICS SWAP MARKETING

Recently I saw a website which is promoting better utilization of the good available with the customers and the website is a platform for swapping the items which one is not using or want to discard but other people might find value in them. Does not it sound like barter system. But that is unique and with the technology the barter can be done easily and with much more visibility and interactivity.
In these times it is but natural to innovate and come up with the unique ideas to have newer platforms and business models to do the businesses even in the most non-conventional ways or to say in the old conventional ways.

Saturday, December 4, 2010

GROWTH, EQUALITY AND RESERVATION

HI
Today I thought about reservation system in India which has its base on the caste and not on the economic parameters. This perturbs me more when I observe a parallel wave growing to give equality to everybody on all parameters. e.g. on opening up of the economy, less government intervention, more private sector inclusion. So I see the shackles of reservation system also unbinding in the years to come and there would be heightened resistance against the present reservation system and more so because of it's use as a political tool rather then really being serious about it. i.e policy of appeasement to some sects or groups or castes for political interests.
think about it
I would also like to have your comment.

Thursday, November 18, 2010

In recent times I have seen the influx of bid oriented programs, websites, print advertisements which all claim to be reliable and methodical just to give away the flashy branded items at throwaway prices in the name of unique bid. While I recently saw one ministry intervening on aspect of obscenity of two popular serials and rescheduling them. But do we have any regulatory framework for such unethical players who are showing partial face of some celebrity and then claiming that initially 10 to 15 respondents are not able to identify the very obvious celebrity. And they tend to syphon off hefty amount through your bids or telephone calls. I strongly oppose these kind of unethical practices and regulators must step in to streamline their operations. what is your take on them.

Sunday, October 17, 2010

viral marketing

whole world is witnessing a new kind of technique and make the marketing process all together unique through viral marketing. In a recent development a small video clip of an lawn tennis celebrity while shooting for GILLETTE become overnight success and give instant popularity to the brand without much considerable cost. the video ranked no. one for quite some time also on the YouTube. which proves again that to be unique and innovative one need not be expensive always

Tuesday, May 19, 2009

SPIRITED SENTIMENTS

with the sensex jumping by 2100 points and reaching 14000 the spirit and the fervor in the investment circles is heightened up.  But do these sentiments are also valid for small investors and how long will it sustain that is the question only time will answer.  However the UPA has to live up to the expectations of the masses and the mandate given to them by the public.